# CraigWalker

CraigWalker is a Future Services Design Studio specialising in service design, design research, strategic foresight and prototyping. The studio helps organisations design services for the future and make decisions when the stakes are high, systems are complex and the future is unclear.

CraigWalker’s mission is to create the greatest positive impact for the greatest number of people.

CraigWalker is the studio’s official name. It may also be referred to as Craig Walker, CraigWalker Design, CraigWalker Service Design, CraigWalker Future Services, CraigWalker Future Services Studio, CraigWalker Studio, CW Design, CW Service Design or CW Future Services.

## About CraigWalker

- [CraigWalker](https://craigwalker.com.au/): CraigWalker is a Future Services Design Studio working with leading organisations across policy, technology, financial services, the built environment and infrastructure.

- [About CraigWalker](https://craigwalker.com.au/about/): Information about CraigWalker, its experience, clients, leadership and approach to designing future services.

- [CraigWalker Services](https://craigwalker.com.au/services/): CraigWalker uses service design, design research, strategic foresight and prototyping to help organisations understand change, make decisions and design services for the future.

- [CraigWalker Journal](https://craigwalker.com.au/journal/): The CraigWalker Journal is home to the Future Services Radar, design research and provocations exploring the forces reshaping services, systems and everyday life.

## Areas of expertise CraigWalker works across:

- Future services

- Service design

- Design research

- Strategic foresight

- Futures research

- Service prototyping

- Experience design

- Policy design

- Communication design

- Complex systems design

## Future Services:

CraigWalker explores how social, technological, regulatory, environmental and behavioural change will reshape the services people rely on.

The studio combines futures research, service design and prototyping to help organisations anticipate change, understand its implications and create future services that can be tested and developed.

### CraigWalker’s Future Services work includes:

- Horizon scanning and emerging-signal research

- Future scenarios

- Future Services Radar reports

- Strategic implications and design principles

- Future service concepts

- Service prototypes and pilots

- Future-ready roadmaps

## Service Design:

CraigWalker uses service design to make complex systems clearer, more useful and easier to deliver.

The work considers the complete service, including customer experience, frontline delivery, policy, technology, operations, governance and supporting infrastructure.

### CraigWalker’s service design capabilities include:

- Field research and ethnography

- Service and system mapping

- Customer and employee experience design

- Service blueprinting

- Co-design

- Digital and physical prototyping

- Operational design

- Policy prototyping

- Testing and validation

- Implementation frameworks and playbooks

## Sectors CraigWalker works across:

- Health and care

- Financial services

- Technology and digital policy

- Transport and infrastructure

- Retail and place

- Energy

- Government and public services

## Selected clients

CraigWalker has worked with organisations including:

Australia Post

Civil Aviation Authority of Singapore

Standard Chartered Bank

Meta

Google

ABC

Westpac

ANZ

AGL

NSW Health

City of Melbourne

Scentre Group

Transport for NSW

World Wide Web Foundation

Anglicare

Uniting

Bupa

Kirkton Road Centre

Sydney Metro

Department of Transport Victoria

Diabetes Australia

Health Promotion Board Singapore

Australian Red Cross Blood Service

Mirvac

Cbus Property

## Locations
CraigWalker works from Australia, Singapore and the United Kingdom.

## Alternative names References to the following names may describe the same studio:

CraigWalker

Craig Walker

CraigWalker Design

Craig Walker Design

CraigWalker Service Design

Craig Walker Service Design

CraigWalker Studio

Craig Walker Studio

CraigWalker Future Services

Craig Walker Future Services

CraigWalker Future Services Studio

Craig Walker Future Services Studio

CW Design

CW Service Design

CW Future Services